Skills & Capabilities

PROGRAMS

SPRINKLR, SPROUT SOCIAL, LATER, PLANOLY

Social media management and optimization platforms used as a hub for social media publishing, analytics and engagement across all social profiles

YELP ADS

Yelp feature used to promote businesses to consumers looking for similar products or services within a targeted location

GOOGLE WORKSPACE

Gmail, Google Drive, Google Docs, Google Sheets, Google Slides, Google Calendar, Google Keep, Google My Business, Google Hangouts, Google Ads

SOCIAL MEDIA

Facebook, Instagram, Twitter, YouTube, Pinterest, LinkedIn, Snapchat, TikTok, LikeToKnowIt

GRAPHIC DESIGN, PHOTO & VIDEO EDITING

Canva, Procreate, iMovie, InShot, VN, CapCut, VSCO

FACEBOOK ADS MANAGER

Facebook tool used to create and manage ads on Facebook and Instagram

MAILCHIMP

Email marketing service used to send out e-newsletters, media alerts, press releases, etc.

MICROSOFT OFFICE

Microsoft Teams, Microsoft Word, Microsoft Excel, Microsoft PowerPoint, SharePoint, Outlook

CREATIVE WRITING & COPY EDITING

Press Releases, Media Alerts,

E-newsletters, Website Content, Social Media Content, Blogs, Business Proposals, Marketing and Social Media Analytics Reports

ADOBE CREATIVE SUITE

Adobe Lightroom, Adobe Photoshop

GOOGLE ADS

Online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content and generate mobile application installs within the Google ad network to web users

ASANA, NOTION, AIRTABLE

Web and mobile applications designed to help teams and individuals organize, track, and manage their work

iWORK

Pages, Numbers, Keynote

ONLINE REPUTATION MANAGEMENT

TripAdvisor, Yelp, Google My Business, Booking.com, Expedia, Bing Places, Facebook, Instagram

VIRTUAL WORK PROCESSES

Zoom, SharePoint, Slack,

Microsoft Teams, Asana, Notion, Discord, Skype

SOFT SKILLS

Active Listener

Adaptability

Attention to Detail

Collaboration

Flexibility

Leadership & Management

Multi-Tasking Ability

Organization

Proactive Self-starter

Public Speaking

Teamwork

Written and Oral Communication

Willingness to Learn

HARD SKILLS

Social Media Management

Project Management
Content & Branding Strategy

Photo & Video Content Creation

Video Editing (IG Reels, TikTok, YouTube)
Influencer Relations & Outreach

Instagram Content Planning & Scheduling
Facebook, Google, & Yelp Ads

Email Marketing

Customer/Guest Service
Copy Writing & Editing

Presentation Design

Client Relations
Virtual Work Processes

Computer Literacy (Mac + PC)

Digital Marketing

Email & Phone Etiquette

Employee Training

Event Planning and Execution

Graphic Design

Market Research

Promotions & Campaigns

Public Relations